Huaqiu Electronics has completed hundreds of millions of yuan in Series C financing in March.

"Huaqiu Electronics", a one-stop service platform for the electronics industry, announced that it has received another 300 million yuan in C+ round financing. This round of investment was led by Hillhouse Ventures, and the old shareholder's Joy Capital and Shunwei Capital continued to follow suit. Yunmu Capital served as the exclusive financial advisor for this round of financing.

After this round of financing, Huaqiu Electronics will deepen the digital and intelligent supply chain platform of the electronics industry and provide one-stop services for electronics supply chain companies. In March this year, "Huaqiu Electronics" has received hundreds of millions of C round investments from Shunwei Capital, Hillhouse Ventures, and Joy Capital.

At the business level, currently, "Huaqiu Electronics" has completed the layout of the three industrial ecological modules of the media community, electronic supply chain services, and industrial incubation.

The media community is one of the first directions of "Huaqiu Electronics". Its "electronic enthusiast" website has been launched in 2009. It has a community of over 4.7 million engineers and serves customers covering more than 90% of domestic and foreign chip and component manufacturers. , Solution provider, and also one of the official cooperation communities of Huawei HarmonyOS.

Among the major sectors of electronic supply chain services, "Huaqiu Electronics"'s industrial services cover program development, intelligent manufacturing, e-commerce sales, and software services. The main business includes PCB design and manufacturability analysis software "Huaqiu DFM (NEXTDFM)" "Huaqiu Smart Manufacturing", a high-reliability multilayer board manufacturer-"Huaqiu Circuit", "NEXTPCB" and "Huaqiu Mall", which provide one-stop SMT patch/PCBA foundry services.

"NEXTDFM(NEXTDFM" can analyze design hazards with one click, predict problems before production, prevent quality defects, help electronics companies reduce manufacturing costs and reduce product defect rates, and can perform real-time price evaluation, warning of price factors, and clear cost reduction directions And other functions. This software also breaks the pattern of foreign software monopoly and expensive fees. It is the first domestic software with independent intellectual property rights that is free to industry users.

In addition, "Huaqiu Electronics" is also a PCB board research and development manufacturer. Previously, it invested in the construction of Huaqiu Jiujiang PCB Industrial Park covering an area of ​​205 acres, with a designed monthly production capacity of more than 140,000 square meters;

"Huaqiu Mall" provides customers with one-stop solutions such as "component selection, procurement, BOM distribution, overseas purchasing". Authorized distributors have established long-term strategic cooperation, and the self-operated spot inventory SKU that can be shipped on the same day reaches 200,000+.

Chen Suibo told 36Kr that the logic of "Huaqiu Electronics"'s business expansion is to make the industry a one-stop digital connection. The electronics industry chain is very long and fragmented. To do a good job of platform services, you need to go deep into the industry chain. The first step to achieve is to make core data online, and then use data for further service optimization and performance optimization.

He said that in terms of the old-brand business "electronic enthusiast" media community, the company will continue to increase the high stickiness of users and the richness of users; at the lower level of the supply chain service end, it will further build one-stop service capabilities.

In China, there are many related electronic industry service platforms. Chen Suibo believes that the competitive advantage of "Huaqiu Electronics" is that it is one of the most complete platforms in the industry. The ecology can be closed-loop. The company's front-end media platform has a large number of engineers, and these groups have considerable decision-making in the industry. Secondly, the company also has a complete industrial chain service foundation, which can transform front-end traffic and users.

In the next step, "Huaqiu Electronics" will also touch on industry empowerment incubation business, and provide innovation teams with supply chain support including PCB manufacturing and component procurement, flow support, and investment opportunities.

Investor Evaluation of Huaqiu Electronics

Xiao Yongqiang, Executive Director of Hillhouse Ventures, said: “As the infrastructure of intelligent manufacturing, Huaqiu Electronics has built a one-stop service platform for the electronic engineer group in the industrial supply chain. Based on the experience of engineers, Chen Suibo, He has a deep understanding of blind spots and pain points."

Liu Erhai, founding and managing partner of Joy Capital, said: “Yue Capital pays special attention to those hard technologies that can become infrastructures, as well as the innovation and creation of the industry after the hard technology infrastructure is transformed. CEO Chen Suibo leads the Huaqiu team to unremittingly explore new technologies and solve industries. Pain points and difficulties, to reshape the modern flexible electronics supply chain with digital intelligence."

Li Rui, a partner of Shunwei Capital, said: "Huaqiu Electronics has fully opened up the upper, middle and lower reaches of the industry, formed a closed-loop ecology of the electronics industry chain, and brought the industry a one-stop service of high reliability, short delivery time, and high-cost performance. The platform injects impetus into the innovation and development of China's electronic information industry."